diff --git a/App.tsx b/App.tsx
index e4a6891..db6aa62 100644
--- a/App.tsx
+++ b/App.tsx
@@ -5,8 +5,8 @@ import Dashboard from './components/Dashboard';
 import FilterBar from './components/FilterBar';
 import AIChat from './components/AIChat';
 import CrazeLogo from './components/CrazeLogo';
-import { SalesRecord, FilterState, AggregatedData, AdsRecord } from './types'; // Imported AdsRecord
-import { processCSV, filterData, filterAdsData, aggregateData, getUniqueValues, processAdsCSV, processAdsExcel, mergeSalesAndAdsData } from './services/dataProcessor';
+import { SalesRecord, FilterState, AggregatedData, AdsRecord, TrafficRecord } from './types';
+import { processCSV, filterData, filterAdsData, aggregateData, getUniqueValues, processAdsCSV, processAdsExcel, processTrafficExcel, mergeSalesAndAdsData } from './services/dataProcessor';
 import { queryGemini } from './services/geminiService';
 import { ChartIcon, TableIcon, UploadIcon, DownloadIcon, CloseIcon, TrendingIcon, MegaphoneIcon } from './components/Icons';
 import { loadSalesData, saveSalesData, clearSalesData, loadAdsData, saveAdsData, clearAdsData } from './services/storage';
@@ -38,7 +38,8 @@ const PERMANENT_ADS_URL = "https://www.dropbox.com/scl/fi/wng8tep7awhvzd65amwad/
 
 const App: React.FC = () => {
   const [rawData, setRawData] = useState<SalesRecord[]>([]);
-  const [adsData, setAdsData] = useState<AdsRecord[]>([]); // New Ads State
+  const [adsData, setAdsData] = useState<AdsRecord[]>([]);
+  const [trafficData, setTrafficData] = useState<TrafficRecord[]>([]);
   const [loading, setLoading] = useState(true);
   const [syncing, setSyncing] = useState(false);
   const [view, setView] = useState<'dashboard' | 'table' | 'weekly' | 'movers' | 'ads'>('dashboard'); // Added 'weekly' view
@@ -228,6 +229,22 @@ const App: React.FC = () => {
     }
   };
 
+  // Handle uploaded Traffic file (Manual)
+  const handleTrafficUpload = async (file: File) => {
+    setSyncing(true);
+    try {
+      const data = await processTrafficExcel(file);
+      setTrafficData(data);
+      console.log("Traffic loaded:", data.length, "records from", file.name);
+      setIsDataModalOpen(false);
+    } catch (error: any) {
+      console.error("Failed to parse Traffic file", error);
+      alert(`Error parsing Traffic file: ${error.message || 'Unknown error'}. Please check the format.`);
+    } finally {
+      setSyncing(false);
+    }
+  };
+
   // 2. Schedule Auto-Refresh (Background)
   useEffect(() => {
     const checkAndRefresh = () => {
@@ -322,8 +339,8 @@ const App: React.FC = () => {
 
   // Combine Sales & Ads Data dynamically based on current filters
   const combinedAdsData = useMemo(() => {
-    return mergeSalesAndAdsData(filteredData, filteredAdsData, globalAsinMetadata);
-  }, [filteredData, filteredAdsData, globalAsinMetadata]);
+    return mergeSalesAndAdsData(filteredData, filteredAdsData, globalAsinMetadata, trafficData);
+  }, [filteredData, filteredAdsData, globalAsinMetadata, trafficData]);
 
   // Derive Context Data (Product Line Context when drilling down)
   const contextAggregatedData = useMemo(() => {
@@ -527,6 +544,7 @@ const App: React.FC = () => {
               <FileUpload
                 onSalesUpload={handleSalesUpload}
                 onAdsUpload={handleAdsUpload}
+                onTrafficUpload={handleTrafficUpload}
                 onUrlSubmit={handleDataFetch}
                 isLoading={syncing}
                 activeUrl={activeUrl}
diff --git a/Traffic Weekly.xlsx b/Traffic Weekly.xlsx
new file mode 100644
index 0000000..a204f7d
Binary files /dev/null and b/Traffic Weekly.xlsx differ
diff --git a/components/AdsPerformance.tsx b/components/AdsPerformance.tsx
index bac4654..9f90397 100644
--- a/components/AdsPerformance.tsx
+++ b/components/AdsPerformance.tsx
@@ -77,6 +77,7 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
                     target.impressions += item.impressions;
                     target.conversions += item.conversions;
                     target.salesOrganic += item.salesOrganic;
+                    target.glanceViews = (target.glanceViews || 0) + (item.glanceViews || 0);
                 }
             }
         });
@@ -112,7 +113,8 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
             impressions: acc.impressions + curr.impressions,
             clicks: acc.clicks + curr.clicks,
             conversions: acc.conversions + curr.conversions,
-        }), { salesTotal: 0, salesAds: 0, salesOrganic: 0, cost: 0, impressions: 0, clicks: 0, conversions: 0 });
+            glanceViews: acc.glanceViews + (curr.glanceViews || 0),
+        }), { salesTotal: 0, salesAds: 0, salesOrganic: 0, cost: 0, impressions: 0, clicks: 0, conversions: 0, glanceViews: 0 });
 
         const currTotals = sum(aggregatedByAsin);
         const prevTotals = comparisonConfig ? sum(aggregatedByAsin.map(a => a.prevData).filter(Boolean)) : null;
@@ -127,6 +129,7 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
         ctr: t.impressions > 0 ? (t.clicks / t.impressions) * 100 : 0,
         cpc: t.clicks > 0 ? t.cost / t.clicks : 0,
         cvr: t.clicks > 0 ? (t.conversions / t.clicks) * 100 : 0,
+        cvrGv: t.glanceViews > 0 ? (t.conversions / t.glanceViews) * 100 : 0,
     });
 
     const currMetrics = calculateDerived(totals.curr);
@@ -196,6 +199,8 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
                 <SummaryCard label="ACOS" value={currMetrics.acos} prevValue={prevMetrics?.acos} format="percent" inverse />
                 <SummaryCard label="ROAS" value={currMetrics.roas} prevValue={prevMetrics?.roas} format="number" decimals={2} color="text-blue-300" />
                 <SummaryCard label="TACOS" value={currMetrics.tacos} prevValue={prevMetrics?.tacos} format="percent" inverse />
+                <SummaryCard label="GV" value={totals.curr.glanceViews} prevValue={totals.prev?.glanceViews} format="number" color="text-teal-400" />
+                <SummaryCard label="CVR (GV)" value={currMetrics.cvrGv} prevValue={prevMetrics?.cvrGv} format="percent" color="text-teal-300" />
             </div>
 
             {/* Table Section */}
@@ -236,6 +241,7 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
                                 <SortableHeader label="ACOS" sortKey="acos" activeSort={sortConfig} onSort={handleSort} />
                                 <SortableHeader label="ROAS" sortKey="roas" activeSort={sortConfig} onSort={handleSort} />
                                 <SortableHeader label="TACOS" sortKey="tacos" activeSort={sortConfig} onSort={handleSort} />
+                                <SortableHeader label="GV" sortKey="glanceViews" activeSort={sortConfig} onSort={handleSort} />
                             </tr>
                         </thead>
                         <tbody className="divide-y divide-white/[0.03]">
@@ -261,6 +267,7 @@ const AdsPerformance: React.FC<AdsPerformanceProps> = ({ data, filters }) => {
                                     <TableCell value={row.acos} prevValue={row.prevData?.acos} format="percent" inverse />
                                     <TableCell value={row.roas} prevValue={row.prevData?.roas} format="number" highlight />
                                     <TableCell value={row.tacos} prevValue={row.prevData?.tacos} format="percent" inverse />
+                                    <TableCell value={row.glanceViews || 0} prevValue={row.prevData?.glanceViews} format="number" />
                                 </tr>
                             ))}
                         </tbody>
diff --git a/components/FileUpload.tsx b/components/FileUpload.tsx
index bf5d30f..4374d8b 100644
--- a/components/FileUpload.tsx
+++ b/components/FileUpload.tsx
@@ -5,7 +5,8 @@ import { UploadIcon, MegaphoneIcon } from './Icons';
 interface FileUploadProps {
   onSalesUpload: (file: File) => void;
   onAdsUpload: (file: File) => void;
-  onUrlSubmit: () => void;  // Changed: no longer takes URL parameter
+  onTrafficUpload?: (file: File) => void;
+  onUrlSubmit: () => void;
   isLoading: boolean;
   activeUrl?: string | null;
   onDisconnect?: () => void;
@@ -15,6 +16,7 @@ interface FileUploadProps {
 const FileUpload: React.FC<FileUploadProps> = ({
   onSalesUpload,
   onAdsUpload,
+  onTrafficUpload,
   onUrlSubmit,
   isLoading,
   activeUrl,
@@ -35,6 +37,12 @@ const FileUpload: React.FC<FileUploadProps> = ({
     }
   };
 
+  const handleTrafficChange = (e: ChangeEvent<HTMLInputElement>) => {
+    if (e.target.files && e.target.files.length > 0 && onTrafficUpload) {
+      onTrafficUpload(e.target.files[0]);
+    }
+  };
+
   const handleUrlSubmit = (e: React.FormEvent) => {
     e.preventDefault();
     if (url.trim()) {
@@ -128,6 +136,31 @@ const FileUpload: React.FC<FileUploadProps> = ({
             />
           </label>
         </div>
+
+        {onTrafficUpload && (
+          <div className="rounded-xl border border-dashed border-slate-700 bg-slate-900/50 hover:bg-slate-900 transition-colors group h-full col-span-2">
+            <label htmlFor="traffic-upload" className="cursor-pointer flex flex-col items-center justify-center gap-3 p-6 h-full">
+              <div className="p-3 bg-teal-500/10 rounded-full text-teal-400 group-hover:scale-110 transition-transform">
+                <svg className="w-6 h-6" fill="none" viewBox="0 0 24 24" strokeWidth={1.5} stroke="currentColor">
+                  <path strokeLinecap="round" strokeLinejoin="round" d="M2.036 12.322a1.012 1.012 0 0 1 0-.639C3.423 7.51 7.36 4.5 12 4.5c4.638 0 8.573 3.007 9.963 7.178.07.207.07.431 0 .639C20.577 16.49 16.64 19.5 12 19.5c-4.638 0-8.573-3.007-9.963-7.178Z" />
+                  <path strokeLinecap="round" strokeLinejoin="round" d="M15 12a3 3 0 1 1-6 0 3 3 0 0 1 6 0Z" />
+                </svg>
+              </div>
+              <div className="text-center">
+                <h3 className="font-semibold text-slate-200">Upload Traffic Excel</h3>
+                <p className="text-[10px] text-slate-500 mt-1">Glance Views (GV) Data</p>
+              </div>
+              <input
+                id="traffic-upload"
+                type="file"
+                accept=".xlsx,.xls"
+                onChange={handleTrafficChange}
+                disabled={isLoading}
+                className="hidden"
+              />
+            </label>
+          </div>
+        )}
       </div>
     </div>
   );
diff --git a/services/dataProcessor.ts b/services/dataProcessor.ts
index 674c6df..cb0a408 100644
--- a/services/dataProcessor.ts
+++ b/services/dataProcessor.ts
@@ -1,4 +1,4 @@
-import { SalesRecord, AdsRecord, CombinedKPIs, FilterState, AggregatedData, LineGrowthMetric, ItemGrowthMetric, SeasonalityPoint, YearlySplitData, PivotRow, YearlyData, TimeSeriesData, ComparisonTimeSeriesPoint } from '../types';
+import { SalesRecord, AdsRecord, TrafficRecord, CombinedKPIs, FilterState, AggregatedData, LineGrowthMetric, ItemGrowthMetric, SeasonalityPoint, YearlySplitData, PivotRow, YearlyData, TimeSeriesData, ComparisonTimeSeriesPoint } from '../types';
 import * as XLSX from 'xlsx';
 import Papa from 'papaparse';
 
@@ -439,17 +439,87 @@ export const processAdsExcel = async (fileOrBuffer: File | ArrayBuffer): Promise
     }
 };
 
+// --- TRAFFIC DATA PARSING ---
+
+export const processTrafficExcel = async (fileOrBuffer: File | ArrayBuffer): Promise<TrafficRecord[]> => {
+    try {
+        const arrayBuffer = fileOrBuffer instanceof File
+            ? await fileOrBuffer.arrayBuffer()
+            : fileOrBuffer;
+        const workbook = XLSX.read(arrayBuffer, { type: 'array' });
+        const allData: TrafficRecord[] = [];
+
+        // Process first sheet only (Traffic Weekly.xlsx typically has one sheet)
+        const sheetName = workbook.SheetNames[0];
+        const worksheet = workbook.Sheets[sheetName];
+        const jsonData: any[][] = XLSX.utils.sheet_to_json(worksheet, { header: 1, defval: "" });
+
+        console.log(`Processing Traffic sheet "${sheetName}": ${jsonData.length} rows`);
+
+        // Column mapping for Traffic Weekly.xlsx:
+        // A (0): Year
+        // B (1): Week
+        // C (2): ASIN
+        // F (5): Country
+        // G (6): Glance Views (GV)
+
+        // Skip header row (index 0), process data rows
+        for (let i = 1; i < jsonData.length; i++) {
+            const row = jsonData[i];
+            if (!row || row.length < 7) continue;
+
+            const yearRaw = row[0];
+            const weekRaw = row[1];
+            const asin = row[2];
+            const countryRaw = row[5];
+            const gvRaw = row[6];
+
+            // Skip if missing essential data
+            if (!asin || yearRaw === undefined || weekRaw === undefined || !countryRaw) continue;
+
+            const year = parseInt(String(yearRaw));
+            const weekNum = parseInt(String(weekRaw));
+            if (isNaN(year) || year < 2020 || year > 2100) continue;
+            if (isNaN(weekNum) || weekNum < 1 || weekNum > 53) continue;
+
+            allData.push({
+                country: mapCountryToMarketplace(String(countryRaw)),
+                year,
+                week: weekNum,
+                asin: String(asin).trim().toUpperCase(),
+                glanceViews: parseUnits(String(gvRaw)),
+            });
+        }
+
+        console.log(`Total Traffic records loaded: ${allData.length}`);
+        return allData;
+    } catch (error) {
+        console.error("Error processing Traffic Excel:", error);
+        throw error;
+    }
+};
+
 // --- DATA MERGING ---
 
 export const mergeSalesAndAdsData = (
     salesData: SalesRecord[],
     adsData: AdsRecord[],
-    asinMetadataMap?: Map<string, { sku: string; title: string; line: string }>
+    asinMetadataMap?: Map<string, { sku: string; title: string; line: string }>,
+    trafficData?: TrafficRecord[]
 ): CombinedKPIs[] => {
     // Key for both sales and ads: ASIN|Customer|Year|Week
     const createKey = (asin: string, customer: string, year: number, week: number) =>
         `${asin.trim().toUpperCase()}|${customer.trim().toUpperCase()}|${year}|${week}`;
 
+    // Build traffic lookup map
+    const trafficMap = new Map<string, number>();
+    if (trafficData) {
+        trafficData.forEach(t => {
+            const key = createKey(t.asin, t.country, t.year, t.week);
+            trafficMap.set(key, (trafficMap.get(key) || 0) + t.glanceViews);
+        });
+    }
+
     // 1. Initialize metadata lookup map with provided global map if available, otherwise build from current sales
     const asinMetadata = asinMetadataMap || new Map<string, { sku: string; title: string; line: string }>();
 
@@ -579,7 +649,8 @@ export const mergeSalesAndAdsData = (
             roas,
             ctr,
             cpc,
-            cvrUnits
+            cvrUnits,
+            glanceViews: trafficMap.get(key) || 0
         });
     });
 
@@ -617,7 +688,8 @@ export const mergeSalesAndAdsData = (
                 roas: ad.cost > 0 ? ad.attributedSales30d / ad.cost : 0,
                 ctr: ad.impressions > 0 ? (ad.clicks / ad.impressions) * 100 : 0,
                 cpc: ad.clicks > 0 ? ad.cost / ad.clicks : 0,
-                cvrUnits: ad.clicks > 0 ? (ad.attributedUnits30d / ad.clicks) * 100 : 0
+                cvrUnits: ad.clicks > 0 ? (ad.attributedUnits30d / ad.clicks) * 100 : 0,
+                glanceViews: trafficMap.get(key) || 0
             });
         }
     });
diff --git a/types.ts b/types.ts
index 6537a72..84e9a8b 100644
--- a/types.ts
+++ b/types.ts
@@ -150,6 +150,14 @@ export interface AdsRecord {
   attributedSales30d: number;
 }
 
+export interface TrafficRecord {
+  country: string;       // Marketplace (DE, UK, etc.)
+  year: number;
+  week: number;
+  asin: string;
+  glanceViews: number;   // Page views
+}
+
 export interface CombinedKPIs {
   id: string;
   marketplace: string;
@@ -184,4 +192,5 @@ export interface CombinedKPIs {
   ctr: number;
   cpc: number;
   cvrUnits: number;
+  glanceViews: number;   // Traffic / page views
 }